Add shampoo. If your ends are very dry and you're dyeing your entire head, don't put dye on your ends. Instead, three minutes before you're supposed to rinse, add two squirts of shampoo into the dye left in the bottle. Shake it up and apply the mixture to your ends. "It dilutes the dye but still gives you a pinch of color and shine," says Louis Licari of the Louis Licari Salon in New York City. Let your hair down : You know how the models in the commercial always have their dye_coated hair artfully twisted up into a bun? Don't do that. "The color won't be even when you rinse it out," says Ionato. "Leave it down until the timer rings."
Choose a cruelty_free brand. Although you may not be able to color your hair with a natural or organic formula, you can make conscious choices when it comes to the treatment of animals and the use of animal_derived ingredients. Manic Panic, which recently celebrated 40 years of making wild hair colors used in both homes and salons, has been cruelty_free for so long that they've actually trademarked the motto, "Tested on celebrities, not animals." And in addition to being free of ammonia, peroxide and PPD, all of the formulas are vegan, prompting PETA2 to name their formulas Best Cruelty_Free Hair Product in several different years.