Don't trust the model on the box. Sure, the woman smiling on the front of the box looks beautiful, but the color of her hair is a fantasy. "The color always ends up lighter than the model's hair on the packaging," says colorist Dana Ionato of the Sally Hershberger Downtown salon in New York City. "The developer in at_home permanent dyes is very strong stronger that the ones we use in the salon so it lifts the color and makes it lighter than what you see on the box." A better estimate on how the color will end up is the chart on the top of the box, which shows you the final color you get from a range of different hair_color shades.
Highlight with a toothbrush. Several testers shared a smart trick for subtle results : Use a dye kit two shades lighter than your color and paint on highlights with a clean toothbrush or mascara wand. Place them sparingly where the sun would hit around the hairline and stemming from your part, Hill suggests. Start from the top : Since roots need the most color (and processing time), apply dye there first, then comb through the rest of hair to distribute it. Work in four to six sections, like pros do in the salon, to ensure full coverage.