The Good Housekeeping Institute breaks down why: "Other than henna, any commercially available hair dye store_bought for home use or found in salons uses chemical actives for them to work," says Birnur Aral, Ph.D., Director of the Good Housekeeping Institute's Health, Beauty and Environmental Sciences Lab. "By and large, these chemicals are synthesized substances." Even when the packaging claims to be all_natural, organic or chemical_free which is literally impossible because everything, including organic things, are made of chemicals that could basically be an outright lie. This is because the FDA can't do anything about the use of these terms regarding cosmetics.
Pick formulas that come in eco_friendly packaging. Want to make Mother Nature especially happy? Pay attention to the packaging too. "Aveda's tubes are manufactured with 100% wind power and made from post_consumer recycled content _ right down to the cap," says Mejia Montane. And when you order directly from Manic Panic's website, it will be packed with biodegradable peanuts. Ultimately, the dream of organic hair dye is just that _ a dream. But that doesn't mean you can't use your head when deciding what kind of hair color to put on top of it.